Greece’s luxury property market is back in growth mode

Cristian Hatis
3 Min Read
Mykonos | Image by: depositphotos.com

Greece’s luxury residential market has shrugged off this year’s geopolitical uncertainty, with buyer demand rebounding strongly after a brief slowdown triggered by the Middle East crisis, according to the latest Greece Sotheby’s International Realty market report.

Buyer demand reached €6.11 billion during the first half of 2026, exceeding the market’s five-year average by 19%. The brokerage estimates that the market required just 40 days to recover from the disruption caused by the regional conflict before returning to its long-term growth trajectory.

Buyers are spending more

The average value of buyer enquiries rose to €5.89 million, up from €5.12 million a year earlier, while the median enquiry value climbed 28% to €2.95 million. Average asking prices across the luxury market reached €8,333 per square metre, although pricing varied significantly depending on location and asset quality.

Properties listed by Sotheby’s International Realty ranged from €1,835 per square metre at the lower end of the market to as much as €40,000 per square metre for ultra-prime residences.

Mykonos remains king, but the Athens Riviera is closing the gap

Mykonos continues to command Greece’s highest luxury property prices, with average asking prices approaching €11,000 per square metre. However, the Athens Riviera is rapidly emerging as the country’s most dynamic mainland luxury market, recording average asking prices of €10,213 per square metre. Prime locations in central Athens followed at €9,490 per square metre, while Lefkada and Paros both exceeded €9,000 per square metre.

According to Sotheby’s, the rapid progress of landmark developments including The Ellinikon and Apollo Hills is fundamentally reshaping buyer demand on the mainland. Branded off-plan residences along the Riviera are already commanding prices above €26,000 per square metre.

Other destinations attracting sustained international interest include Corfu, Tinos, Kea, Zakynthos, Kefalonia, Crete and Athens’ northern suburbs, although average pricing there remains considerably lower.

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Greeks, Britons and Americans lead demand

Completed transactions took an average of 238 days from listing to contract signing, although 41% of homes sold within six months. Perhaps more significantly, 72% of properties that underwent a price revision between 2025 and 2026 reduced their asking price, with an average discount of 8%.

Domestic buyers accounted for the largest share of enquiries during the first half of the year at 18.8%, followed closely by buyers from the United Kingdom (17.4%) and the United States (14.5%).

Interest from the United Arab Emirates fell by 20% year-on-year. At the same time, European interest accelerated sharply. Buyer enquiries from Spain surged 470%, while demand from the Netherlands increased 200% and Belgium more than doubled.

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