Coca-Cola HBC AG stormed into 2026 with robust Q1 results, posting organic net sales growth of 11.6% amid macroeconomic pressures. Volumes climbed 9.6%, or a solid 3.5% stripping out four extra selling days, with sparkling soft drinks up 9.4% and energy drinks exploding 27%.
Net revenue per case edged 1.8% higher through smart pricing initiatives, offsetting country mix drag. Reported sales rose 12%, boosted by minor FX gains, while market share in ready-to-drink non-alcoholics expanded 110 basis points year-to-date.
Growth was broad-based across divisions. Developed markets delivered 7.3% organic sales rise on resilient volumes and measured pricing. Emerging markets accelerated 10.3%, fueled by volume momentum. Emerging regions, particularly Africa, led with 15% gains.
The quarter showcased execution on core priorities: “Coke and Meals” activations tailored locally everywhere, Coke Zero Sugar Zero Caffeine refresh in 16 markets, Monster’s VikingBerry and Valentino Rossi zero-sugar flavors, plus Powerade leveraging the Winter Olympics. Out-of-home coffee and sports hydration categories also surged.
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