Intrafashion, best known for its Pink Woman brand, has announced the full acquisition of sportswear company BODYTALK A.E., taking over 100% of its shares.
BODYTALK has a rich history, wide recognition, and unique characteristics that have made it a household name among consumers
Dimitris Matemtzis, President and CEO of Intrafashion Group
The acquisition aims to generate synergies and capitalize on the long-standing brand value and recognition of BODYTALK, a name with deep roots in the Greek athleisure industry.
Joining the Intrafashion Group is a strategic, long-term move. With the group’s operational strength, we believe BODYTALK will further expand in Greece and abroad, while staying true to its identity
George Leoutsakos, founder of BODYTALK