Papoutsanis closed 2025 with one of its strongest performances to date, lifting turnover to €79.9 million from €66.2 million a year earlier, a 21% increase. Exports remained the main growth engine, accounting for 55% of total sales.
The company’s revenue base is now well diversified across four pillars: 32% from branded products in Greece and abroad, 13% from hotel amenities, 42% from third‑party/contract manufacturing and private label, and 13% from industrial sales of specialty soap noodles.
Net profit after tax rose 18% to €6.2 million, supported both by higher volumes and the use of tax incentives under Greek law 4399/2016 tied to completed investment programmes. Gross profit climbed 19% to €29.4 million, with the gross margin holding steady at 37%.
Branded products: 31% growth, home care sales double
Branded Papoutsanis products recorded a 31% jump versus 2024, underpinned by a broader portfolio and a successful push into home care categories. Home care sales doubled in 2025, while traditional personal care lines continued their upward trend with 7% growth.
Hotel amenities were the only soft spot at category level, finishing 2025 around 7% below the prior year overall. Within that, however, Papoutsanis‑branded hotel products performed strongly, with sales up 15%, +14% in Greece and +19% abroad.
Third‑party products – industrial sales and private label – delivered the most explosive growth, with revenue up 38% compared to 2024 thanks to expanded existing contracts and new international customers.
Industrial soap noodles saw a 7% drop in sales value, but volumes actually increased by 7%; the decline reflects an unfavourable product mix and pricing profile rather than weaker demand.